The fast-paced nature of the crypto market attracted celebrities who want to invest their fortunes. Some of the biggest names in Hollywood including Justin Bieber, Ashton Kutcher, and Bruce Willis participated in various projects. Many also purchased NFTs, especially from the Bored Ape Yacht Club (BAYC) collection during 2021.
Not many of the stars came forward to explain why they purchased NFTs. In the case of Jimmy Fallon, he purchased an Ape because he felt like it was a good idea after talking to Hilton about it. Buying one because everyone else is doing could be a reason for billionaire celebs to purchase NFTs.Paris Hilton was the only one who publicly explained why she was excited about NFTs.