Siemens Invests €1bn in Erlangen Industrial Metaverse Hub

Siemens Invests €1bn in Erlangen Industrial Metaverse Hub
Siemens has begun launching its massive investment strategy for the industrial metaverse, it was revealed last week. Valued at roughly €2 billion USD, the huge investment plan will allocate €1 billion to build facilities and growth in Germany to back the nation’s innovation capacity. Siemens will expectedly open its Erlangen-based Technology Campus to collaborate globally on research and development (R&D) via €500 million to boost manufacturing capabilities. Developed in west Erlangen, the new campus will aim to develop sustainable high-tech manufacturing. By doing so, the firm plans to shape an ecosystem of enterprise and science-based partners. Digital twins of the innovation centre will allow professionals to optimise the Erlangen plant for the industrial metaverse. Currently, it manufactures electronics components and machine tool controls for machine builders. Additionally, Siemens Real Estate hopes to reduce the carbon footprint of the 200,000-square-metre factory and reach net-zero emissions targets. Siemens expansion plans will include leveraging its sustainable technologies and boosting green energy supplies, storage, and infrastructure by working with the Erlangen city government.